The Haidilao Company

F. Warren  McFarlan; Zheng  Xiaoming; Ziqian  Zhao

Case | 2011

The Haidilao Company

by F. Warren McFarlan, Zheng Xiaoming and Ziqian Zhao

Abstract

Haidilao Hot Pot brings customers delightful dining experiences. Like most restaurants, its workforce is mostly composed of young employees born in underdeveloped suburban areas. Instilled with the founder's unique entrepreneurial values, they are enthused and motivated to deliver extraordinary service to customers creatively. This case depicts the founder's entrepreneurial experience, his values and reveals Haidilao's unique employee management style. The structural change initiated in 2010 and information on Haidilao's competitor—The Little Sheep Group—is also introduced to provoke student discussion and comparison.

Keywords: competitive strategy; customer service; Employee empowerment; Global corporate cultures; Organizational values; Transformations; China; restaurants; China;

Language: English

Format: Print

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Citation:

McFarlan, F. Warren, Zheng Xiaoming, and Ziqian Zhao. "The Haidilao Company." Tsinghua University Case, 2011.

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The Haidilao Company

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