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  • 2013
  • Case

Ningbo FOTILE Kitchen Ware Co., Ltd.

By: F. Warren McFarlan, Zheng Xiaoming, Yuren Fang and Hong Zhang
  • Format:Print
  • | Language:English
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Abstract

Since 2008, FOTILE has actively introduced philosophies of the traditional Chinese culture—such as benevolence, justice, courtesy, wisdom and faith—into its management, which it believes to compensate for deficiencies in Western management concepts and creates a new Chinese enterprise management model. FOTILE's attempts are controversial and evoke intense discussions and reflections. The core question for class discussion is whether its philosophy is sustainable and applicable to modern enterprises generally in China? How can one integrate the Western management philosophy with traditional Oriental culture? Is it really possible? This case can be used in MBA, EDP, EMBA Organizational Behavior and Corporate Culture courses. It supports a 60-90-minute class discussion. The case describes how FOTILE developed its Confucian culture-based management model in a world of market competition. It first introduces the company's background, including its startup and development processes. It next describes the transformation of FOTILE's management model from Western philosophy to one based on traditional Oriental concepts. It then shows how Confucianism is applied in FOTILE's management. In particular, it describes the applications of Confucianism in FOTILE's HR management and performance evaluation.

Keywords

Human Resource Management; China; Human Resources; Leadership; Management; Strategy; China

Citation

McFarlan, F. Warren, Zheng Xiaoming, Yuren Fang, and Hong Zhang. "Ningbo FOTILE Kitchen Ware Co., Ltd." Tsinghua University Case, 2013.
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About The Author

F. Warren McFarlan

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  • Africa Strategy of China Nonferrous Metal Mining Group By: F. Warren McFarlan, Jie Jiao, Dayong Yang and Shanshan Cao
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