Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • February 2016
  • Teaching Note
  • HBS Case Collection

Advanced Leadership Pathways: Raymond Jetson's MetroMorphosis and the Effort to Transform Baton Rouge

By: Rosabeth Moss Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone
  • Format:Print
  • | Language:English
  • | Pages:17
ShareBar

Abstract

Building on his successes as a politician and preacher in Baton Rouge, Louisiana, Rev. Raymond Jetson sought to empower Baton Rouge citizens to innovate solutions for their community challenges. After stepping down as the head of the Louisiana Family Recovery Corps, Jetson became interested in the Advanced Leadership Initiative (ALI) at Harvard University. When his ALI cohort expressed interest in visiting his hometown of Baton Rouge, Jetson arranged an innovation summit that allowed his cohort members to engage in discussions with Baton Rouge citizens about the challenges facing the community and develop innovative solutions to address them. These conversations led to the establishment of an initiative called Better Baton Rouge, which later became part of a nonprofit organization called MetroMorphosis. This case provides an overview of Jetson's personal and professional experiences, how the surrounding environment shaped these experiences, and how Jetson's convening power transformed a community. This case may be used for courses related to change management, social enterprise, leadership, and entrepreneurship.

Keywords

Leadership; Health & Wellness; Communities; Community Impact; Farm; Agriculture; Leading Change; Change Management; Social Entrepreneurship; Business and Community Relations; Louisiana

Citation

Kanter, Rosabeth Moss, Tessa Natanay Hamilton, and Ai-Ling Jamila Malone. "Advanced Leadership Pathways: Raymond Jetson's MetroMorphosis and the Effort to Transform Baton Rouge." Harvard Business School Teaching Note 316-033, February 2016.

About The Author

Rosabeth M. Kanter

General Management
→More Publications

More from the Authors

    • June 2025
    • Faculty Research

    The Miccosukee Tribe and the Battle to Save the Everglades (B): The Art of Coalition Building

    By: Rosabeth M. Kanter and Jacob A. Small
    • June 2025
    • Faculty Research

    The Miccosukee Tribe and the Battle to Save the Everglades (B): The Art of Coalition Building

    By: Rosabeth Moss Kanter and Jacob A. Small
    • May 2025
    • Faculty Research

    Bridj and the Business of Urban Mobility (B): A New Model in Kansas City

    By: Rosabeth Moss Kanter and Jonathan Cohen
More from the Authors
  • The Miccosukee Tribe and the Battle to Save the Everglades (B): The Art of Coalition Building By: Rosabeth M. Kanter and Jacob A. Small
  • The Miccosukee Tribe and the Battle to Save the Everglades (B): The Art of Coalition Building By: Rosabeth Moss Kanter and Jacob A. Small
  • Bridj and the Business of Urban Mobility (B): A New Model in Kansas City By: Rosabeth Moss Kanter and Jonathan Cohen
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.