Publications
Publications
- February 2016 (Revised April 2020)
- HBS Case Collection
Naranya: Created in Mexico
By: Laura Alfaro, Christian Ketels, Marcela Merino Dominguez and Haviland Sheldahl-Thomason
Citation
Alfaro, Laura, Christian Ketels, Marcela Merino Dominguez, and Haviland Sheldahl-Thomason. "Naranya: Created in Mexico." Harvard Business School Case 716-062, February 2016. (Revised April 2020.)