Publications
Publications
- March 2016 (Revised April 2018)
- HBS Case Collection
WPP: From Mad Men to Math Men (and Women)
By: John Deighton, Sofia Pietrella and Leora Kornfeld
Citation
Deighton, John, Sofia Pietrella, and Leora Kornfeld. "WPP: From Mad Men to Math Men (and Women)." Harvard Business School Case 516-065, March 2016. (Revised April 2018.)