Faculty & Research
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Publications
  • August 5, 2015
  • Article
  • Harvard Business Review (website)

What Salespeople Need to Know About the New B2B Landscape

By: Frank V. Cespedes and Tiffani Bova
  • Format:Electronic
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Citation

Cespedes, Frank V., and Tiffani Bova. "What Salespeople Need to Know About the New B2B Landscape." Harvard Business Review (website) (August 5, 2015).

About The Author

Frank V. Cespedes

Entrepreneurial Management
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