Publications
Publications
- 2015
- The Cambridge Handbook of Consumer Psychology
The Consumer Psychology of Online Privacy: Insights and Opportunities from Behavioral Decision Theory
By: Leslie K. John
Citation
John, Leslie K. "The Consumer Psychology of Online Privacy: Insights and Opportunities from Behavioral Decision Theory." In The Cambridge Handbook of Consumer Psychology, edited by Michael I. Norton, Derek D. Rucker, and Cait Lamberton. New York: Cambridge University Press, 2015.