Publications
Publications
- September 2015
- HBS Case Collection
Eco7: Launching a New Motor Oil, Spreadsheet for Instructors (Brief Case)
By: John Quelch and Sunru Yong
Citation
Quelch, John, and Sunru Yong. "Eco7: Launching a New Motor Oil, Spreadsheet for Instructors (Brief Case)." Harvard Business School Spreadsheet Supplement 916-510, September 2015.