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  • July 2015 (Revised April 2016)
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Launching Yelp Reservations (A)

By: Michael Luca, Kevin Mohan and Patrick Rooney
  • Format:Print
  • | Language:English
  • | Pages:13
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Abstract

This case presents a multi-party negotiation among Yelp, current partner OpenTable, and two startups in the online restaurant reservation industry.

Keywords

Information Technology; Negotiation; Business Startups; Acquisition; Technology Industry; United States

Citation

Luca, Michael, Kevin Mohan, and Patrick Rooney. "Launching Yelp Reservations (A)." Harvard Business School Case 916-003, July 2015. (Revised April 2016.)
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About The Author

Kevin P. Mohan

Negotiation, Organizations & Markets
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Related Work

    • August 2015
    • Faculty Research

    Launching Yelp Reservations (B)

    By: Michael Luca, Kevin Mohan and Patrick Rooney
    • July 2016
    • Faculty Research

    Launching Yelp Reservations

    By: Michael Luca, Kevin Mohan and Patrick Rooney
    • July 2015 (Revised April 2016)
    • Faculty Research

    Launching Yelp Reservations (A)

    By: Michael Luca, Kevin Mohan and Patrick Rooney
Related Work
  • Launching Yelp Reservations (B) By: Michael Luca, Kevin Mohan and Patrick Rooney
  • Launching Yelp Reservations By: Michael Luca, Kevin Mohan and Patrick Rooney
  • Launching Yelp Reservations (A) By: Michael Luca, Kevin Mohan and Patrick Rooney
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