More from the Author

• Case | HBS Case Collection | February 2008 (Revised February 2019)

  MP3 Portable Audio Players and the Recorded Music Industry

  Willy Shih

  The emergence of the MP3 file-based music format not only disrupted the market for portable audio players, it also had a huge impact on the business models of major record labels. Modularity, and the commoditization spill-over enabled by modularity in the personal computer industry, was a major force in the development of the market. While Apple's iPod held a dominant market position, new forces of commoditization continued to drive shifts in the value chain. The case examines the commoditization cycle and contrasts integrated solutions such as the iPod-iTunes software-iTunes Music Store with emerging competition from other MP3 players and the ultimate shift towards streaming.

  Keywords: Music industry; recording; digital devices; digital media; digital music; digital; Digital economics; consumer electronics; Customer Value and Value Chain; Disruptive Innovation; Technological Innovation; Information Technology; Music Industry; Technology Industry; United States;

  Citation:

  Shih, Willy. "MP3 Portable Audio Players and the Recorded Music Industry." Harvard Business School Case 608-119, February 2008. (Revised February 2019.) (These are the new exhibits.)  View Details

  CiteView DetailsEducatorsPurchase

  Related

• Case | HBS Case Collection | November 2018

  Komatsu Komtrax: Asset Tracking Meets Demand Forecasting

  Willy Shih, Paul Hong and YoungWon Park

  Komatsu's Komtrax system started as a way of remotely monitoring and tracking equipment for the purpose of improving operational efficiency. This case follows its evolution towards other uses including demand forecasting for its sales, marketing, and production operations.

  Keywords: big data; manufacturing; manufacturing industry; data strategy; Internet of Things; Construction; Production; Data and Data Sets; Strategy; Performance Efficiency; Forecasting and Prediction; Industrial Products Industry; Construction Industry; Japan;

  Citation:

  Shih, Willy, Paul Hong, and YoungWon Park. "Komatsu Komtrax: Asset Tracking Meets Demand Forecasting." Harvard Business School Case 619-022, November 2018.  View Details

  CiteView DetailsEducators

  Related

• Module Note | October 2018

  Supply Chain Management

  Willy C. Shih

  This note on supply chain management provides background for the seven class supply chain module in the Technology & Operations Management required curriculum course taught at the Harvard Business School. This module includes four broad topics: sourcing and supply chain structure, supply chain coordination, coping with uncertain demand, and supply chain visibility.

  Keywords: supply chain information; Supply ＆ demand; supply chain industries; Supply Chain Management; Supply Chain; Manufacturing Industry; Consumer Products Industry; Food and Beverage Industry; Service Industry; United States; Asia; Europe; Japan; China;

  Citation:

  Shih, Willy C. "Supply Chain Management." Harvard Business School Module Note 619-023, October 2018.  View Details

  CiteView Details

  Related