Publications
Publications
- June 2015 (Revised November 2016)
- HBS Case Collection
2012 Obama Campaign: Learning in the Field
By: Leonard A. Schlesinger and Jason Gray
Abstract
The development and utilization of an intentional Field learning strategy developed for the Obama for President campaign in 2012 following an after action Review calling for it after the 2008 elections
Keywords
Training; Political Campaigns; Learning Organizations; Learning; Political Elections; Organizational Change and Adaptation; United States
Citation
Schlesinger, Leonard A., and Jason Gray. "2012 Obama Campaign: Learning in the Field." Harvard Business School Case 315-127, June 2015. (Revised November 2016.)