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  • June 2015 (Revised November 2016)
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2012 Obama Campaign: Learning in the Field

By: Leonard A. Schlesinger and Jason Gray
  • Format:Print
  • | Language:English
  • | Pages:19
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Abstract

The development and utilization of an intentional Field learning strategy developed for the Obama for President campaign in 2012 following an after action Review calling for it after the 2008 elections

Keywords

Training; Political Campaigns; Learning Organizations; Learning; Political Elections; Organizational Change and Adaptation; United States

Citation

Schlesinger, Leonard A., and Jason Gray. "2012 Obama Campaign: Learning in the Field." Harvard Business School Case 315-127, June 2015. (Revised November 2016.)
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About The Author

Leonard A. Schlesinger

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Related Work

    • June 2015 (Revised November 2016)
    • Faculty Research

    2012 Obama Campaign: Learning in the Field

    By: Leonard A. Schlesinger and Jason Gray
Related Work
  • 2012 Obama Campaign: Learning in the Field By: Leonard A. Schlesinger and Jason Gray
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