Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • September 2015 (Revised March 2021)
  • Case
  • HBS Case Collection

Emdeon's Acquisition of Change Healthcare: Innovating Transparency Solutions for Health Care Consumers

By: Regina E. Herzlinger, Jeet Guram and Aanchal Raj
  • Format:Print
  • | Language:English
  • | Pages:27
ShareBar

Abstract

Case describes acquisition of Change Healthcare, which provides health care cost and quality information, by Emdeon, a health information exchange, and discusses health care transparency. Emdeon is a billion-dollar company that has grown through acquisitions; at its core, it transmits health insurance claims and payments between providers and insurers. The health care marketplace is becoming increasingly electronic, but this move comes with risks. Increased consumerism in health care is creating a need for information on cost and quality. Change Healthcare responds to this need and markets primarily to health insurers. The company has unique ways to drive enrollee engagement. However, the transparency space is becoming competitive, with entrants from public and private sources. In this shifting environment, Emdeon must decide how best to integrate Change.

Keywords

Healthcare; Healthcare Industry; Healthcare Innovation; Health Care and Treatment; Acquisition; Integration; Analytics and Data Science; Mergers and Acquisitions; Competitive Strategy; Health Industry; United States

Citation

Herzlinger, Regina E., Jeet Guram, and Aanchal Raj. "Emdeon's Acquisition of Change Healthcare: Innovating Transparency Solutions for Health Care Consumers." Harvard Business School Case 316-026, September 2015. (Revised March 2021.)
  • Educators

About The Author

Regina E. Herzlinger

General Management
→More Publications

Related Work

    • September 2015 (Revised March 2021)
    • Faculty Research

    Emdeon's Acquisition of Change Healthcare: Innovating Transparency Solutions for Health Care Consumers

    By: Regina E. Herzlinger, Jeet Guram and Aanchal Raj
Related Work
  • Emdeon's Acquisition of Change Healthcare: Innovating Transparency Solutions for Health Care Consumers By: Regina E. Herzlinger, Jeet Guram and Aanchal Raj
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College