More from the Author

• Case | HBS Case Collection | May 2020

  WH Group and Smithfield Foods: Global Leadership During a Difficult Environment of Trade, Disease, and Sustainability

  Ray Goldberg and Rachel Lee

  Citation:

  Goldberg, Ray, and Rachel Lee. "WH Group and Smithfield Foods: Global Leadership During a Difficult Environment of Trade, Disease, and Sustainability." Harvard Business School Case 920-304, May 2020.  View Details

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• Book | 2018

  Food Citizenship: Food System Advocates in an Era of Distrust

  Ray A. Goldberg

  The global food system is the largest segment of the world's economy. As agribusiness-studies pioneer Ray Goldberg suggests, it is also the largest health system on the planet. And it is changing fast. Its size and importance to human, environmental, and economic health means that no system is viewed with as much suspicion by so many people around the globe. Changing societal expectations and scientific and medical advances have made the drivers of the food system—the world's food citizens—realize they must take more responsibility for society's nutritional needs, economic development, and the health of the environment. Goldberg argues that the traditionally commodity-oriented, bargaining relationship between segments of the food system has become win-win, collaborative, and characterized by public and private partnerships. Those who are responding to society's needs are succeeding; those who are not are losing out. The food system's greatest growth area is the developing world, where millions of small-scale producers, workers, and impoverished consumers need help to become part of the commercial food system. In this book, Ray Goldberg interviews the change makers of today's food system: leaders and constructive critics in government, private industry, nonprofits, and academia who provide a panoramic and in-depth look at a revolution in progress.

  Keywords: Food; System; Global Range; Health; Environmental Sustainability; Development Economics; Partners and Partnerships; Public Opinion; Agriculture and Agribusiness Industry; Food and Beverage Industry;

  Citation:

  Goldberg, Ray A. Food Citizenship: Food System Advocates in an Era of Distrust. New York: Oxford University Press, 2018.  View Details

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• Case | HBS Case Collection | April 2015 (Revised March 2018)

  The Climate Corporation: New Options for Farmers

  Ray A. Goldberg

  Citation:

  Goldberg, Ray A. "The Climate Corporation: New Options for Farmers." Harvard Business School Case 915-415, April 2015. (Revised March 2018.)  View Details

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