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  • 2013
  • Book

Beyond the Idea: How to Execute Innovation in Any Organization

By: Vijay Govindarajan and Chris Trimble
  • Format:Print
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Abstract

By offering specific action steps, Beyond the Idea extends the elegant conceptual insights from How Stella Saved the Farm, Govindarajan and Trimble's parable. Beyond the Idea shows exactly how to: - Build a team with a very particular structure, one that makes it possible to simultaneously build something new and sustain what exists. - Manage any innovation initiative as a disciplined experiment. - Implement three distinct models for moving from ideas to action. Beyond the Idea is an essential book for any business that recognizes that innovation always has been, and always will be, the key to long term growth and vitality.

Citation

Govindarajan, Vijay, and Chris Trimble. Beyond the Idea: How to Execute Innovation in Any Organization. New York, NY: St. Martin's Press, 2013.
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More from the Authors

    • May 2016
    • Harvard Business Review

    Planned Opportunism: Using Weak Signals to Spur Innovations

    By: Vijay Govindarajan
    • 2016
    • Faculty Research

    The Three Box Solution: A Strategy for Leading Innovation

    By: Vijay Govindarajan
    • July–August 2015
    • Harvard Business Review

    Engineering Reverse Innovations: Principles for Creating Successful Products for Emerging Markets

    By: Amos Winter and Vijay Govindarajan
More from the Authors
  • Planned Opportunism: Using Weak Signals to Spur Innovations By: Vijay Govindarajan
  • The Three Box Solution: A Strategy for Leading Innovation By: Vijay Govindarajan
  • Engineering Reverse Innovations: Principles for Creating Successful Products for Emerging Markets By: Amos Winter and Vijay Govindarajan
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