Publications
Publications
- November 2014 (Revised March 2017)
Walmart: Segmenting Social Impact
By: Michael Porter, Mark Kramer and Pamela Sud
Abstract
This case provides a sample of Walmart's social engagement activities and asks students to categorize each as philanthropy, corporate social responsibility, or creating shared value.
Keywords
Creating Shared Value; Society; Value Creation; Corporate Social Responsibility And Impact; Philanthropy And Charitable Giving; Retail Industry
Citation
Porter, Michael, Mark Kramer, and Pamela Sud. "Walmart: Segmenting Social Impact." Harvard Business School Exercise 715-435, November 2014. (Revised March 2017.)
