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  • November 2014
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BRAC in 2014

By: Tarun Khanna, Rachna Tahilyani, Reeti Roy and Aldo Sesia
  • Format:Print
  • | Language:English
  • | Pages:26
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Abstract

In the early 1970s BRAC was a startup nongovernmental organization (NGO) working in Bangladesh. By 2014, it was the world's largest NGO. It had a strong presence in Bangladesh and had begun to deliver social development programs in nine other countries. Its founder and chairperson Fazle Hasan Abed was knighted in 2010 by the British Crown for his service in reducing poverty. The organization took a holistic approach to alleviating poverty, which depended on providing the poor with a portfolio of services including education, agriculture development, healthcare, community empowerment, and microfinance. Around 70% of the funding to deliver BRAC's development programs and services came from its own for-profit social enterprises. The case study allows students to examine the organization's evolution and its business model.

Keywords

BRAC; Bangladesh; NGO; Strategy; Business Model; Business Organization; Social Entrepreneurship; Innovation and Management; Growth and Development Strategy; Social Enterprise; Social Issues; Poverty; Bangladesh

Citation

Khanna, Tarun, Rachna Tahilyani, Reeti Roy, and Aldo Sesia. "BRAC in 2014." Harvard Business School Case 715-414, November 2014.
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About The Author

Tarun Khanna

Strategy
→More Publications

Related Work

    • February 2019
    • Faculty Research

    BRAC in 2014

    By: Tarun Khanna
    • November 2020 (Revised September 2021)
    • Faculty Research

    BRAC in 2020

    By: Tarun Khanna and Shreya Ramachandran
Related Work
  • BRAC in 2014 By: Tarun Khanna
  • BRAC in 2020 By: Tarun Khanna and Shreya Ramachandran
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