Publications
Publications
- September 2014
- HBS Case Collection
Marquee: Reinventing the Business of Nightlife
By: Anita Elberse
Keywords
Marketing; Business Growth and Maturation; Distribution Channels; Product Marketing; Entertainment and Recreation Industry
Citation
Elberse, Anita. "Marquee: Reinventing the Business of Nightlife." Harvard Business School Multimedia/Video Case 515-702, September 2014.