Leading Sustainable Change: An Organizational Perspective

Rebecca   Henderson; Ranjay  Gulati; Michael   Tushman

Book | 2015

Leading Sustainable Change: An Organizational Perspective

by Rebecca Henderson, Ranjay Gulati and Michael Tushman

Abstract

The business case for acting sustainably is becoming increasingly compelling—reducing our global footprint to sustainable levels is the defining issue of our times, and it is one that can only be addressed with the active participation of the private sector. However, persuading well-established organizations to act in new ways is never easy. This book is designed to support business leaders and organizational scholars who are grappling with this challenge by pulling together leading-edge insights from some of the world's best researchers as to how organizational change in general—and sustainable change in particular—can be most effectively managed. The book begins by laying out the economic case for change, while subsequent chapters describe how leaders at firms such as Du Pont, IBM, and Cemex have transformed their organizations, exploring issues such as the role of the senior team and the ways in which firms shift their identities, build innovative cultures and processes, and begin to change the world around them. Business leaders will find the book a source of both powerful examples and immediately actionable ideas, while scholars will be deeply intrigued by the insights that emerge from the cross cutting exploration of one of the toughest challenges our society has ever faced.

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Henderson, Rebecca, Ranjay Gulati, and Michael Tushman, eds. Leading Sustainable Change: An Organizational Perspective. Oxford University Press, 2015.

Case | HBS Case Collection | March 2015 (Revised August 2020)

Putting the Guiding Principles into Action: Human Rights at Barrick Gold (A)

Rebecca Henderson and Nien-he Hsieh

In 2010, Human Rights Watch, a well-regarded international NGO, approached Barrick Gold asserting that members of the company’s security force at the Porgera Gold Mine in Papua New Guinea had on multiple occasions raped women who were trespassing onto the mine’s waste dumps in search of gold. Subsequent investigations identified significant evidence to support the allegations, and the revelations led to broad ranging change at both Porgera and at Barrick more generally. Drawing heavily on the United Nation’s Guiding Principles on Business and Human Rights (GPs), Barrick not only moved to make efforts to provide restitution to the women involved, but also designed and rolled out a comprehensive set of policies designed to embed the protection of human rights into the entire company. Barrick also played a central role in leading the development of an auditing and verification framework for the Voluntary Principles on Security and Human Rights (the VPs), a set of commitments embraced by most of the world’s largest extractive companies. The case provides students with an opportunity to analyze the challenges that arise from operating in environments with weak state institutions; to examine the challenges of implementing voluntary frameworks, such as the GPs or VPs, and their potential as alternatives to state institutions; to learn about the field of business and human rights; and to develop an analytic framework for evaluating the responsibilities of business leaders to society, especially from the perspective of human rights.

Keywords: human rights; business and society; Rights; Policy; Leading Change; Corporate Social Responsibility and Impact; Business and Government Relations;

Citation:

Henderson, Rebecca, and Nien-he Hsieh. "Putting the Guiding Principles into Action: Human Rights at Barrick Gold (A)." Harvard Business School Case 315-108, March 2015. (Revised August 2020.) View Details

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This case documents the ongoing efforts by Alaska Airlines to enhance its efforts to become more customer centric by empowering its employees using a service framework. It explores how the airline starts with a completely hands-off approach to empowerment in which employees are encouraged to do whatever it takes to please customers. An economic downturn leads them to swing the pendulum the other way and develop a rules-based framework with strict guidelines. Ultimately, they settle on an intermediate model in which employees are given “freedom within a framework.” This forces them to try and shift from a rules-based to a principles-based culture. The case explores not only what they did but also how the framework was rolled out. All this seems to be working until they acquire Virgin America in 2016. Virgin too espouses customer centricity and front-line autonomy but does so in a different way. The dilemma now is blend the two cultures that are both trying to achieve similar goals but do so quite differently.

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Leading Sustainable Change: An Organizational Perspective

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