Publications
Publications
- April 2014
- HBS Case Collection
Taikang Insurance: Standing Out In China's Crowded Insurance Market
By: William C. Kirby and Erica M. Zendell
Citation
Kirby, William C., and Erica M. Zendell. "Taikang Insurance: Standing Out In China's Crowded Insurance Market." Harvard Business School Teaching Note 314-133, April 2014.