Publications
Publications
- 22 Jun 2011
Creating Shared Value: Redefining Capitalism and the Role of the Corporation in Society
Abstract
This presentation draws on ideas from Professor Porter's books and articles, in particular, Competitive Strategy (The Free Press, 1980); Competitive Advantage (The Free Press, 1985); ―What is Strategy? (Harvard Business Review, Nov/Dec 1996); and On Competition (Harvard Business Review, 2008).
Keywords
Citation
Porter, Michael E. "Creating Shared Value: Redefining Capitalism and the Role of the Corporation in Society." Unilever CEO Forum, June 22, 2011.