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The New Competitive Advantage: Creating Shared Value

By: Michael E. Porter
  • Format:Print
  • | Language:English
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Abstract

This presentation draws on ideas from Professor Porter's books and articles, in particular, Competitive Strategy (The Free Press, 1980); Competitive Advantage (The Free Press, 1985); "What is Strategy?" (Harvard Business Review, Nov/Dec 1996); and On Competition (Harvard Business Review, 2008).

Keywords

Society; United States

Citation

Porter, Michael E. "The New Competitive Advantage: Creating Shared Value." HBS Earth Week, Harvard Business School, Boston, MA, April 20, 2011.

About The Author

Michael E. Porter

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