Publications
Publications
- 13 Sep 2012
The New Competitive Advantage: Creating Shared Value
Abstract
The ideas drawn from "Creating Shared Value" (Harvard Business Review, Jan 2011) and "Competing by Saving Lives" (FSG, 2012).
Keywords
Citation
Porter, Michael E. "The New Competitive Advantage: Creating Shared Value." CEO Creating Shared Value Discussion, Canada's Oil Sands Innovation Alliance, Calgary, AB, Canada, September 13, 2012.