Menú Estratégico—El Arte de la Guerra Competitiva [Strategic Menu—The Art of the Competitive War]

By: Julian Villalba and Juan Alcacer

Format:Print

Citation

Villalba, Julian, and Juan Alcacer. Menú Estratégico—El Arte de la Guerra Competitiva [Strategic Menu—The Art of the Competitive War]. Caracas: Ediciones IESA (Instituto de Estudios Superiores de Administración), 1996, Spanish ed.

Find it at Harvard

About The Author

Juan Alcacer

Strategy

More Publications

More from the Authors

- 2023
- Faculty Research
Deglobalization and Entrepreneurial Investment: The Natural Experiment of Brexit

By: Elisa Alvarez-Garrido and Juan Alcácer
- December 2022 (Revised May 2023)
- Faculty Research
Iberdrola: Leading the Energy Revolution

By: Juan Alcácer and Emer Moloney
- December 2022 (Revised August 2023)
- Faculty Research
Circles.Life at a Crossroads of Growth

By: Juan Alcácer and Adina Wong

Menú Estratégico—El Arte de la Guerra Competitiva [Strategic Menu—The Art of the Competitive War]

Citation

About The Author

Juan Alcacer

More from the Authors

Deglobalization and Entrepreneurial Investment: The Natural Experiment of Brexit

Iberdrola: Leading the Energy Revolution

Circles.Life at a Crossroads of Growth