Planning Prompts as a Means of Increasing Preventive Screening Rates

Katherine L Milkman; John  Beshears; James J. Choi; David  Laibson; Brigitte C. Madrian

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Article | Preventive Medicine | 2013

Planning Prompts as a Means of Increasing Preventive Screening Rates

by Katherine L Milkman, John Beshears, James J. Choi, David Laibson and Brigitte C. Madrian

Keywords: Reminder Systems; communication; economics; Behavioral; Primary prevention; Colonoscopy; Memory; Behavior; Health Care and Treatment; Health Testing and Trials; Communication Strategy; Health Industry;

Format: Print

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Citation:

Milkman, Katherine L., John Beshears, James J. Choi, David Laibson, and Brigitte C. Madrian. "Planning Prompts as a Means of Increasing Preventive Screening Rates." Preventive Medicine 56, no. 1 (January 2013): 92–93.

About the Author

John Beshears

Terrie F. and Bradley M. Bloom Associate Professor of Business Administration

Negotiation, Organizations & Markets

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Case | HBS Case Collection | December 2019

Negotiating for Equal Pay: The U.S. Women’s National Soccer Team (A)

Christine Exley, John Beshears, Manuela Collis and Davis Heniford

In 2016, members of the U.S. Women's National Soccer Team (WNT) took steps to fight for equal pay relative to the U.S. Men's National Soccer Team. Their legal representative declared that the memorandum of understanding governing the relationship between the players and the U.S. Soccer Federation (USSF) was terminable at will. If a court agreed with this position, the players could threaten to strike in advance of the upcoming Olympics. In addition, five of the top WNT players filed a wage-discrimination complaint against the USSF with the Equal Employment Opportunity Commission. This case describes the history of the WNT and the USSF leading up to these events.

Citation:
Exley, Christine, John Beshears, Manuela Collis, and Davis Heniford. "Negotiating for Equal Pay: The U.S. Women’s National Soccer Team (A)." Harvard Business School Case 920-029, December 2019. View Details

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Supplement | HBS Case Collection | December 2019

Negotiating for Equal Pay: The U.S. Women's National Soccer Team (B)

Christine Exley, John Beshears, Manuela Collis and Davis Heniford

In 2016, members of the U.S. Women's National Soccer Team (WNT) took steps to fight for equal pay relative to the U.S. Men's National Soccer Team. Their legal representative declared that the memorandum of understanding governing the relationship between the players and the U.S. Soccer Federation (USSF) was terminable at will. If a court agreed with this position, the players could threaten to strike in advance of the upcoming Olympics. In addition, five of the top WNT players filed a wage-discrimination complaint against the USSF with the Equal Employment Opportunity Commission. This case describes the events following from the actions of the WNT players.

Citation:
Exley, Christine, John Beshears, Manuela Collis, and Davis Heniford. "Negotiating for Equal Pay: The U.S. Women's National Soccer Team (B)." Harvard Business School Supplement 920-030, December 2019. View Details

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Case | HBS Case Collection | December 2019

Gary Vaynerchuk: #GaryVee

Laura Huang and Sarah Mehta

Fresh out of a public social media debacle, Gary Vaynerchuk needs to reconsider the approach he takes in leading his digital media agency, VaynerMedia. Founded in 2009 by Gary and his brother AJ, VaynerMedia has grown into an unconventional creative marketing agency. With notable clients and a savvy and personable approach to maintaining attention arbitrage, the future looks bright with Gary at the helm of VaynerMedia. Or does it? This case explores Vaynerchuk’s strengths and weaknesses, VaynerMedia’s successes and challenges, and the overall command of the marketing firm as it continues to grow and evolve in an ever-changing digital media landscape. Ultimately, the case highlights a tension many ventures face as they mature from initial founding to growth sustainability: should the visionary CEO continue leading the charge forward, or should he consider stepping aside and allowing his firm to lead its own way forward?

Citation:
Huang, Laura, and Sarah Mehta. "Gary Vaynerchuk: #GaryVee." Harvard Business School Case 420-083, December 2019. View Details

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Planning Prompts as a Means of Increasing Preventive Screening Rates

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