Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • July 8, 2013
  • Column
  • Network for Business Sustainability, Thought Leaders (blog)

Greening Is Not Enough: 4 Steps to Corporate Leadership on Climate Change

By: Michael W. Toffel and Auden Schendler
  • Format:Electronic
ShareBar

Abstract

Environmental sustainability usually means greening operations and products, but that's not nearly enough to stop climate change. Corporate leadership on climate change also requires urging action by governments, trade associations, and suppliers — and marketing these efforts.

Keywords

Leadership; Climate Change; Environmental Sustainability

Citation

Toffel, Michael W., and Auden Schendler. "Greening Is Not Enough: 4 Steps to Corporate Leadership on Climate Change." Network for Business Sustainability, Thought Leaders (blog) (July 8, 2013). (Reprinted in Greenbiz.com July 9, 2013.)
  • Read Now

About The Author

Michael W. Toffel

Technology and Operations Management
→More Publications

More from the Authors

    • January 2023
    • Faculty Research

    Global Sourcing at Nike

    By: Nien-hê Hsieh and Michael W. Toffel
    • December 2022
    • Faculty Research

    Driving Decarbonization at BMW - Spreadsheet Supplement

    By: Shirley Lu, George Serafeim and Michael W. Toffel
    • December 2022
    • Faculty Research

    Driving Decarbonization at BMW - Video Supplement

    By: Shirley Lu, George Serafeim and Michael W. Toffel
More from the Authors
  • Global Sourcing at Nike By: Nien-hê Hsieh and Michael W. Toffel
  • Driving Decarbonization at BMW - Spreadsheet Supplement By: Shirley Lu, George Serafeim and Michael W. Toffel
  • Driving Decarbonization at BMW - Video Supplement By: Shirley Lu, George Serafeim and Michael W. Toffel
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College