June 2013
Supplement
HBS Case Collection

Olympic Rent-A-Car U.S.: Customer Loyalty Battles, Spreadsheet for Instructors (Brief Case)

By: John Deighton and James T. Kindley

Format:Electronic
| Language:English

Citation

Deighton, John, and James T. Kindley. "Olympic Rent-A-Car U.S.: Customer Loyalty Battles, Spreadsheet for Instructors (Brief Case)." Harvard Business School Spreadsheet Supplement 913-571, June 2013.

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About The Author

John A. Deighton

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Olympic Rent-A-Car U.S.: Customer Loyalty Battles, Spreadsheet for Instructors (Brief Case)

Citation

About The Author

John A. Deighton

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