More from the Author

• Background Note | HBS Case Collection | January 2017 (Revised July 2020)

  Assessing and Enhancing Market Attractiveness

  Eric Van den Steen

  This note gives students a systematic and comprehensive framework for analyzing and influencing market attractiveness. It pays explicit attention to value creation, complements, and the dynamics of market attractiveness. It also includes careful sub-frameworks for analyzing each driver, such as bargaining power or competitive intensity.

  Keywords: Markets; Industry Structures;

  Citation:

  Van den Steen, Eric. "Assessing and Enhancing Market Attractiveness." Harvard Business School Background Note 717-466, January 2017. (Revised July 2020.)  View Details

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• Technical Note | HBS Case Collection | December 2015 (Revised July 2020)

  Some Strategy Ingredients: Scale, Learning, and Market Structure

  Eric Van den Steen

  This note introduces students to some economic concepts and ideas that are important ingredients for strategy, such as scale, learning, and the effects of market structure on competition. The note approaches these ideas really from a strategy perspective with a focus on their practical implications.

  Keywords: Strategy; Markets;

  Citation:

  Van den Steen, Eric. "Some Strategy Ingredients: Scale, Learning, and Market Structure." Harvard Business School Technical Note 716-439, December 2015. (Revised July 2020.)  View Details

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• Background Note | HBS Case Collection | March 2018 (Revised July 2020)

  Short Note on Game Theory

  Eric Van den Steen and Dennis Yao

  This note provides a very concise (2 page) introduction to game theory.

  Keywords: competitive interaction; commitment; Game Theory; Competitive Strategy;

  Citation:

  Van den Steen, Eric, and Dennis Yao. "Short Note on Game Theory." Harvard Business School Background Note 718-509, March 2018. (Revised July 2020.)  View Details

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