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Novozymes/Henrik Meyer, V.P. of Marketing and Business Development, Novozymes

By: Krishna G. Palepu
  • Format:Video
  • | Language:English
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Abstract

Video Supplement to the case, "Novozymes: Cracking the Emerging Markets Code."

Keywords

Business To Business Marketing; Emerging Markets; Strategy; Chemical Industry; Industrial Products Industry; China; Denmark

Citation

Palepu, Krishna G. "Novozymes/Henrik Meyer, V.P. of Marketing and Business Development, Novozymes." Harvard Business School Video Supplement 113-703, June 2013.

About The Author

Krishna G. Palepu

Accounting and Management
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