Publications
Publications
- April 2013
- HBS Case Collection
New Resource Bank: In Pursuit of Green (TN)
By: Christopher Marquis and Juan Almandoz
Abstract
This case involves the founding and early life of a new bank enterprise in San Francisco with a commitment to the cause of sustainability. It illustrates the opportunities and challenges of banking on values and of specifying and making explicit the practical implications of such commitment.
Keywords
Business And Society; Entrepreneurial Management; Growth Strategy; Social Enterprise; Leadership; Corporate Social Responsibility and Impact; Entrepreneurship; Business and Community Relations; Growth and Development Strategy; Banking Industry; San Francisco
Citation
Marquis, Christopher, and Juan Almandoz. "New Resource Bank: In Pursuit of Green (TN)." Harvard Business School Teaching Note 413-114, April 2013.