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  • March 2013
  • Teaching Note
  • HBS Case Collection

Local Motors: Designed by the Crowd, Built by the Customer (TN)

By: Michael Norton
  • Format:Print
  • | Language:English
  • | Pages:12
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Citation

Norton, Michael. "Local Motors: Designed by the Crowd, Built by the Customer (TN)." Harvard Business School Teaching Note 513-088, March 2013.
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About The Author

Michael I. Norton

Negotiation, Organizations & Markets
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More from the Author
  • Irrationality in Action: Decision-Making Exercise By: Alison Wood Brooks, Michael I. Norton and Oliver Hauser
  • Laughter on Call: Injecting Conversational Levity By: Alison Wood Brooks, Michael I. Norton and F Katelynn Boland
  • Reaching for Rigor and Relevance: Better Marketing Research for a Better World By: Shilpa Madan, Gita Venkataramani Johar, Jonah Berger, Pierre Chandon, Rajesh Chandy, Rebecca Hamilton, Leslie John, Aparna Labroo, Peggy J. Liu, John G. Lynch, Nina Mazar, Nicole Mead, Vikas Mittal, Christine Moorman, Michael I. Norton, John Roberts, Dilip Soman, Madhu Viswanathan and Katherine White
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