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Article | European Financial Review | February–March 2013

The Mobile Banking and Payment Revolution

by Sunil Gupta

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Abstract

Mobile technology is revolutionizing the global banking and payment industry. It offers new opportunities for banks to provide added convenience to their existing customers in developed countries and reach a large population of unbanked customers in emerging markets. However, banks face significant challenges as new players enter these markets and change the ecosystem of the industry. Although no single model has been successfully imported from one country to another due to significant country-specific differences in the regulatory financial infrastructure and customer needs, financial service firms can learn some lessons from the limited success of current approaches to design their strategy in this exciting area.

Keywords: Emerging Markets; Cross-Cultural and Cross-Border Issues; Mobile Technology; Banks and Banking; Banking Industry;

Format: Print Read Now

Citation:

Gupta, Sunil. "The Mobile Banking and Payment Revolution." European Financial Review (February–March 2013), 3–6.

About the Author

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Sunil Gupta
Edward W. Carter Professor of Business Administration
Chair, General Management Program
Marketing

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More from the Author

  • Teaching Note | HBS Case Collection | February 2018

    Goldman Sachs' Digital Journey

    Sunil Gupta

    Teaching Note for HBS No. 518-039.

    Keywords: digital strategy; digital transformation; finance; technology;

    Citation:

    Gupta, Sunil. "Goldman Sachs' Digital Journey." Harvard Business School Teaching Note 518-076, February 2018.  View Details
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  • Case | HBS Case Collection | January 2017 (Revised January 2018)

    Paytm: Building a Payments Network

    Sunil Gupta, Das Narayandas and Rachna Tahilyani

    By January 2017, Paytm, a mobile payments company that started in 2010, became India’s largest mobile payments platform with over 142 million users and $5 billion valuation. Could Paytm become a $100 billion company its founder Vijay Shekhar Sharma envisioned it be?

    Keywords: mobile payments; ecommerce; mobile app; india; Entrepreneurship; Expansion; Service Operations; Mobile Technology; Service Industry; India;

    Citation:

    Gupta, Sunil, Das Narayandas, and Rachna Tahilyani. "Paytm: Building a Payments Network." Harvard Business School Case 517-091, January 2017. (Revised January 2018.)  View Details
    CiteView DetailsEducatorsPurchase Related
  • Case | HBS Case Collection | April 2016 (Revised November 2017)

    InMobi: Reimagining Mobile Advertising

    Sunil Gupta and Saloni Chaturvedi

    InMobi, a mobile advertising company, considered one of India's first unicorns, has launched a new product called Miip. InMobi hopes that the product will grow its revenue eight times by 2018. Visually identified by a mascot, Miip seeks to reimagine adverting by becoming a user's trusted companion on the mobile phone, introducing them to new, relevant products, much as a friend would. As the CEO and co-founder Naveen Tewari introduces the product in China, he wonders if the product will be as successful as InMobi anticipates.

    Keywords: mobile app; advertising; india; Software; Globalization; Online Advertising; Advertising Industry; China; India;

    Citation:

    Gupta, Sunil, and Saloni Chaturvedi. "InMobi: Reimagining Mobile Advertising." Harvard Business School Case 516-030, April 2016. (Revised November 2017.)  View Details
    CiteView DetailsEducatorsPurchase Related
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