King Abdullah Economic City in 2009: Population Drivers and Cash Flow

CEO of high profile new economic city in Saudi Arabia must decide how to allocate limited investment funds across projects under duress. Issues include understanding core economic drivers, planning infrastructure investment and return, attracting multinationals, energy policy, sustainability, urban planning, government incentives and regulations. Students must allocate limited funds, or accept outside investors at distress terms, with respect to city center, retail, resort, residential, education, utilities, commercial sale or leased land, worker housing, and a potential seaport.