More from the Author

• Supplement | HBS Case Collection | March 2019

  Kids & Company in 2018

  Boris Groysberg and Matthew Preble

  Citation:

  Groysberg, Boris, and Matthew Preble. "Kids & Company in 2018." Harvard Business School Supplement 419-054, March 2019.  View Details

  CiteView Details

  Related

• Case | HBS Case Collection | October 2013 (Revised February 2019)

  Chobani: Growing a Live and Active Culture (Abridged)

  Joshua D. Margolis and Matthew Preble

  Hamdi Ulukaya, CEO of the Greek yogurt company Chobani, Inc., was reflecting on what explained his young company's meteoric rise. The company held over half of the U.S. Greek yogurt market and nearly 20% of the total yogurt market. The company's innovative approach to product design, sales, marketing, and communication had made its yogurt a hit with consumers, and its entrepreneurial and innovative culture made it popular with its employees. But by 2012, major food companies, such as General Mills and Groupe Danone, were beginning to aggressively promote their Greek yogurt. In addition, Chobani was rolling out innovative new products and had to determine how to enter new markets. At the same time, Ulukaya was also focused on preserving the company's unique culture and approach to work as it grew.

  Keywords: innovation; culture; growth strategy; growth management; yogurt; Innovation Strategy; Leadership; Organizational Culture; Entrepreneurship; Marketing; Growth and Development Strategy; Agribusiness; Manufacturing Industry; Food and Beverage Industry; United States; Canada; Australia;

  Citation:

  Margolis, Joshua D., and Matthew Preble. "Chobani: Growing a Live and Active Culture (Abridged)." Harvard Business School Case 414-046, October 2013. (Revised February 2019.)  View Details

  CiteView DetailsEducatorsPurchase

  Related

• Case | HBS Case Collection | January 2019 (Revised February 2019)

  Jay Gould, 'The Most Hated Man in America'

  Tom Nicholas, John Masko and Matthew G. Preble

  Railroad magnate Jay Gould, a controversial figure in the history of U.S. capitalism, was a disruptive influence on an industry that had previously relied on formal and informal agreements to move traffic long distances across lines operated by different companies. Gould and his competitors replaced these agreements with consolidation and system-building, a process which led to the rise of government regulation of railroads in the 1880s and to widespread railroad bankruptcies in the 1890s. This case explores the growth of early American railroads, places Gould’s career in context (including his famous attempt to corner the U.S. gold market), and demonstrates the implications of his activities on competitive dynamics in the railroad industry.

  Keywords: railroads; history; Gould; Vanderbilt; Rail Transportation; History; Consolidation; Governing Rules, Regulations, and Reforms; Competition; Strategy; Rail Industry; United States;

  Citation:

  Nicholas, Tom, John Masko, and Matthew G. Preble. "Jay Gould, 'The Most Hated Man in America'." Harvard Business School Case 819-006, January 2019. (Revised February 2019.)  View Details

  CiteView DetailsEducators

  Related