Publications
Publications
- October 2012 (Revised March 2014)
- HBS Case Collection
Baltic Beverages Holding: Competing in a Globalizing World (A) and (B)
By: Juan Alcácer
Abstract
The teaching plan to accompany "Baltic Beverages Holding: Competing in a Globalizing World (A)," HBS No. 713-430; "Baltic Beverages Holding: Competing in a Globalizing World (B)," HBS No. 713-471. It is divided into an introduction, followed by three discussion segments, and a final concluding module. Because the cases offer material to address issues such as motivation for globalization, timing of expansion, location choices and implementation of global strategy, instructors may need to pick a subset of these issues. Another option is to teach the cases in two sessions, the first covering the why, when and where sessions and the second focusing only on how.
Keywords
Strategic Positioning; Location Choices; Location Strategies; Strategic Planning; Strategy; Globalization; Global Strategy; Globalized Markets and Industries; Food and Beverage Industry; Sweden; Soviet Union
Citation
Alcácer, Juan. "Baltic Beverages Holding: Competing in a Globalizing World (A) and (B)." Harvard Business School Teaching Note 713-461, October 2012. (Revised March 2014.)