Publications
Publications
- March 2013
- HBS Case Collection
First Green Bank: Bringing Bloom to Desert Landscapes
By: Christopher Marquis and Juan Almandoz
Abstract
First Green Bank is a bank start-up in the midst of the financial crisis which aims to promote sustainability while making money as a bank. The case presents an ethical dilemma as it considers a loan to an arms manufacturer.
Keywords
Social Entrepreneurship; Financial Crisis; Business and Stakeholder Relations; Business and Community Relations; Environmental Sustainability; Ethics; Banking Industry; United States; Florida
Citation
Marquis, Christopher, and Juan Almandoz. "First Green Bank: Bringing Bloom to Desert Landscapes." Harvard Business School Case 413-073, March 2013.