June 2012
Teaching Note
HBS Case Collection

Better World Books (TN)

By: Michael I. Norton, Jill Avery, Fiona Wilson and Thomas Steenburgh

Format:Print
| Language:English
| Pages:23

Citation

Norton, Michael I., Jill Avery, Fiona Wilson, and Thomas Steenburgh. "Better World Books (TN) ." Harvard Business School Teaching Note 512-106, June 2012.

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About The Authors

Michael I. Norton

Negotiation, Organizations & Markets

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Jill J. Avery

Marketing

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Better World Books (TN)

Citation

About The Authors

Michael I. Norton

Jill J. Avery

More from the Authors

Work Group Rituals Enhance the Meaning of Work

Invisible Inequality Leads to Punishing the Poor and Rewarding the Rich

THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)