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  • June 2012
  • Teaching Note
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Better World Books (TN)

By: Michael I. Norton, Jill Avery, Fiona Wilson and Thomas Steenburgh
  • Format:Print
  • | Language:English
  • | Pages:23
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Citation

Norton, Michael I., Jill Avery, Fiona Wilson, and Thomas Steenburgh. "Better World Books (TN) ." Harvard Business School Teaching Note 512-106, June 2012.
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About The Authors

Michael I. Norton

Negotiation, Organizations & Markets
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Jill J. Avery

Marketing
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More from the Authors

    • November 2022
    • Psychological Science

    Opportunity Neglect: An Aversion to Low-probability Gains

    By: Emily Prinsloo, Kate Barasz, Leslie K. John and Michael I. Norton
    • October 17, 2022
    • Proceedings of the National Academy of Sciences

    Relational Diversity in Social Portfolios Predicts Well-Being

    By: Hanne K. Collins, Serena F. Hagerty, Jordi Quoidbach, Michael I. Norton and Alison Wood Brooks
    • July 2022
    • Journal of Personality and Social Psychology

    When Alterations Are Violations: Moral Outrage and Punishment in Response to (Even Minor) Alterations to Rituals

    By: Daniel H. Stein, Juliana Schroeder, Nicholas M. Hobson, Francesca Gino and Michael I. Norton
More from the Authors
  • Opportunity Neglect: An Aversion to Low-probability Gains By: Emily Prinsloo, Kate Barasz, Leslie K. John and Michael I. Norton
  • Relational Diversity in Social Portfolios Predicts Well-Being By: Hanne K. Collins, Serena F. Hagerty, Jordi Quoidbach, Michael I. Norton and Alison Wood Brooks
  • When Alterations Are Violations: Moral Outrage and Punishment in Response to (Even Minor) Alterations to Rituals By: Daniel H. Stein, Juliana Schroeder, Nicholas M. Hobson, Francesca Gino and Michael I. Norton
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