June 2012
Teaching Note
HBS Case Collection

Better World Books (TN)

By: Michael I. Norton, Jill Avery, Fiona Wilson and Thomas Steenburgh

Format:Print
| Language:English
| Pages:23

Citation

Norton, Michael I., Jill Avery, Fiona Wilson, and Thomas Steenburgh. "Better World Books (TN) ." Harvard Business School Teaching Note 512-106, June 2012.

Purchase

About The Authors

Michael I. Norton

Negotiation, Organizations & Markets

More Publications

Jill J. Avery

Marketing

More Publications

More from the Authors

- 2020
- Faculty Research
'Repayment-by-Purchase' Helps Consumers to Reduce Credit Card Debt

By: Grant E. Donnelly, Cait Lamberton, Stephen Bush, Zoe Chance and Michael I. Norton
- 2020
- Faculty Research
Work Values Shape the Relationship Between Stress and (Un)Happiness

By: George Ward, Hanne Collins, Michael I. Norton and Ashley V. Whillans
- 2020
- Faculty Research
Consumers Punish Firms that Cut Employee Pay in Response to COVID-19

By: Bhavya Mohan, Serena Hagerty and Michael Norton

Better World Books (TN)

Citation

About The Authors

Michael I. Norton

Jill J. Avery

More from the Authors

'Repayment-by-Purchase' Helps Consumers to Reduce Credit Card Debt

Work Values Shape the Relationship Between Stress and (Un)Happiness

Consumers Punish Firms that Cut Employee Pay in Response to COVID-19