Publications
Publications
  • February 1993 (Revised April 1993)
  • Supplement
  • HBS Case Collection

Frito-Lay, Inc: The Early Years (B)

By: Lynda M. Applegate
  • Format:Print
  • | Pages:4
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Keywords

Food and Beverage Industry

Citation

Applegate, Lynda M. "Frito-Lay, Inc: The Early Years (B)." Harvard Business School Supplement 193-089, February 1993. (Revised April 1993.)

About The Author

Lynda M. Applegate

Entrepreneurial Management
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