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  • February 2, 2012
  • Article
  • Ethical Corporation

Is There an Optimal Degree of Sustainability?

By: Robert G. Eccles, Ioannis Ioannou and George Serafeim
  • Format:Print
  • | Pages:5
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Abstract

Corporate sustainability is not a one size fits all concept. A successful strategy balances all business pressures.

Keywords

Corporate Social Responsibility and Impact; Strategy

Citation

Eccles, Robert G., Ioannis Ioannou, and George Serafeim. "Is There an Optimal Degree of Sustainability?" Ethical Corporation (February 2, 2012), 39–43.

About The Author

George Serafeim

Accounting and Management
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