Management as a Profession

Rakesh  Khurana; Eric  Baldwin

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Chapter | Wiley Encyclopedia of Management, Volume 2: Business Ethics | 2014

Management as a Profession

by Rakesh Khurana and Eric Baldwin

Keywords: Managerial Roles; Practice;

Format: Print

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Citation:

Khurana, Rakesh, and Eric Baldwin. "Management as a Profession." In Wiley Encyclopedia of Management, Volume 2: Business Ethics. 3rd ed. Edited by Ronald James and Kenneth E. Goodpaster. John Wiley & Sons, 2014.

About the Author

Rakesh Khurana

Marvin Bower Professor of Leadership Development

Organizational Behavior

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Technical Note | HBS Case Collection | March 2016 (Revised May 2020)

A Brief Note on Global Antitrust

Dennis Yao, David Yoffie, Eric Baldwin, Daniel Fisher and Rachel Salisbury

This brief note explores the critical antitrust legal and policy issues facing managers, especially in the world of technology.

Keywords: anti-trust; Monopoly; Policy; Law; Global Range; Technology;

Citation:
Yao, Dennis, David Yoffie, Eric Baldwin, Daniel Fisher, and Rachel Salisbury. "A Brief Note on Global Antitrust." Harvard Business School Technical Note 716-432, March 2016. (Revised May 2020.) View Details

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Case | HBS Case Collection | May 2018 (Revised December 2019)

Apple Inc. in 2018

David B. Yoffie and Eric Baldwin

Many observers worried about what would happen to Apple when Steve Jobs died in 2011. But Apple had performed above everyone's expectations in Cook's six years as CEO. Apple's core business—the iPhone—continued to deliver spectacular results. In addition, Cook was aggressively introducing new products, ranging from Apple Watch to HomePod. Cook also had the world's biggest balance sheet to invest in new technologies and markets. The total number of products in Apple's portfolio had doubled (from roughly 20 to 40) under Tim Cook. The question for Cook in 2018 was no longer, “can Apple thrive without Steve Jobs,” but rather “can Apple move beyond a one-trick pony (iPhone)?”

Keywords: Strategy; Technology; Competitive Strategy; Corporate Strategy; Technological Innovation; Competitive Advantage; Computer Industry; Telecommunications Industry; Technology Industry;

Citation:
Yoffie, David B., and Eric Baldwin. "Apple Inc. in 2018." Harvard Business School Case 718-439, May 2018. (Revised December 2019.) View Details

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Case | HBS Case Collection | November 2016 (Revised September 2018)

Elon Musk's Big Bets

David B. Yoffie, Eric Baldwin and Brandon Kaufmann

Between late 2014 and late 2016, Tesla CEO Elon Musk undertook several major, and risky, initiatives that would dramatically expand the scale and scope of Tesla’s business. In late 2014, Tesla began construction on a $5 billion “gigafactory” that would manufacture lithium-ion batteries used in Tesla’s electric vehicles on an unprecedented scale. In early 2015, Tesla announced a new product line of battery packs designed for large-scale energy storage for residential, commercial, and utility-scale installations. In 2016, the company acquired SolarCity, a leading solar energy firm, creating what Musk called “a vertically integrated energy company.” These moves, representing billions of investment and extension into new industries, came at a time when Tesla was still losing money and struggling to scale up production of its electric vehicle lines to meet ambitious delivery targets. Meanwhile, Musk was also CEO of SpaceX, which was, while growing its business of launching satellites and cargo into space for commercial and governmental clients, preparing to take astronauts into space, pioneering the use of reusable rockets and announcing plans to colonize Mars. Would Musk be able to realize his ambitious goals or was he taking too many risks with his investors’ money?

Keywords: electric vehicles; batteries; solar power; renewable energy; strategy; Execution; technology; space flight; Tesla; SolarCity; SpaceX; Elon Musk; Technology; Risk and Uncertainty; Expansion; Renewable Energy; Investment; Manufacturing Industry; Green Technology Industry; Auto Industry; Aerospace Industry; Battery Industry;

Citation:
Yoffie, David B., Eric Baldwin, and Brandon Kaufmann. "Elon Musk's Big Bets." Harvard Business School Case 717-431, November 2016. (Revised September 2018.) View Details

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Management as a Profession

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