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The Springfield Nor'easters: Maximizing Revenues in the Minor Leagues (Brief Case)

By: Frank V. Cespedes, Christopher H. Lovelock and Laura Winig
  • Format:Print
  • | Pages:10
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Abstract

Teaching Note for 2510

Keywords

Market Research; Quantitative Analysis; Consumer Marketing; Pricing Strategy; Price; Mathematical Methods; Marketing Channels

Citation

Cespedes, Frank V., Christopher H. Lovelock, and Laura Winig. "The Springfield Nor'easters: Maximizing Revenues in the Minor Leagues (Brief Case)." Harvard Business School Teaching Note 082-511, July 2008. (Revised May 2009.)

About The Author

Frank V. Cespedes

Entrepreneurial Management
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