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  • April 2012 (Revised October 2013)
  • Supplement
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eBay, Inc. and Amazon.com (B)

By: Ramon Casadesus-Masanell and Anant Thaker
  • Format:Print
  • | Language:English
  • | Pages:5
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Abstract

A decade after BusinessWeek declared the competitive battle between eBay, Inc., and Amazon.com "a defining moment for e-commerce," Amazon established itself as the leader. eBay must decide what strategy to use in order to regain the upper hand: maintain its current platform business model or make a radical change by transforming itself into a services provider.

Citation

Casadesus-Masanell, Ramon, and Anant Thaker. "eBay, Inc. and Amazon.com (B)." Harvard Business School Supplement 712-406, April 2012. (Revised October 2013.)
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About The Author

Ramon Casadesus-Masanell

Strategy
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Related Work

    • April 2012 (Revised October 2013)
    • Faculty Research

    eBay, Inc. and Amazon.com (B)

    By: Ramon Casadesus-Masanell and Anant Thaker
Related Work
  • eBay, Inc. and Amazon.com (B) By: Ramon Casadesus-Masanell and Anant Thaker
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