Publications
Publications
  • February 2012
  • Case
  • HBS Case Collection

Terry Lundgren at Macy's

By: Jose Alvarez, Robert Steven Kaplan and Natalie Kindred
  • Format:Print
  • | Pages:29
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Keywords

Retail Industry

Citation

Alvarez, Jose, Robert Steven Kaplan, and Natalie Kindred. "Terry Lundgren at Macy's." Harvard Business School Case 412-033, February 2012.

About The Author

Jose B. Alvarez

Marketing
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