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• Case | HBS Case Collection | December 2018

  Bord Bia: Strategically Growing Irish Exports

  Jose B. Alvarez, Forest L. Reinhardt and Emer Moloney

  Agriculture was Ireland’s largest indigenous industry. Its agri-food sector was export-driven, with almost 90% of production exported. Bord Bia was the Irish government agency charged with the promotion, trade development and marketing of the Irish food, drink and horticulture industry. Bord Bia's CEO, Tara McCarthy, was shaping the government agency's new strategy amid a volatile socio-political environment (with Brexit and other cross-border trade issues) and in light of consumer trends in the macro food and drink industry.

  Keywords: Agribusiness; Trends; Disruption; Communication Strategy; Experience and Expertise; Talent and Talent Management; Public Sector; Trade; Education; Food; Geography; Geographic Location; Rural Scope; Corporate Governance; Government Administration; Information; Knowledge Dissemination; Marketing Channels; Brands and Branding; Marketing Communications; Marketing Strategy; Planning; Business and Government Relations; Environmental Sustainability; Public Opinion; Business Strategy; Diversification; Agriculture and Agribusiness Industry; Food and Beverage Industry; Public Administration Industry; Retail Industry; Republic of Ireland; United Kingdom; Europe;

  Citation:

  Alvarez, Jose B., Forest L. Reinhardt, and Emer Moloney. "Bord Bia: Strategically Growing Irish Exports." Harvard Business School Case 519-043, December 2018.  View Details

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• Case | HBS Case Collection | December 2018

  Soybean Production in Argentina: The Duhau Group

  Jose B. Alvarez and Mariana Cal

  Crop-planning was affected by macroeconomic factors including international disputes, commodity prices, local tax and agricultural policies, etc. Enrique and Alejandro Duhau, co-owners of the Duhau Group, analyzed these factors, as well as technical and financial aspects, as they planned their 2019/2020 production. The Duhau Group was an agribusiness holding with $112 in revenues for 2018. That year, the Group harvested 112,000 hectares, produced 46,000 liters of milk a day, and 64,000 cattle were fattened at its feedlots.

  Keywords: trade negotiations; soybeans; production; trading; Agribusiness; Decision Making; Plant-Based Agribusiness; Decision Choices and Conditions; Decisions; Economics; Macroeconomics; Goods and Commodities; Government and Politics; International Relations; Trade; Agriculture and Agribusiness Industry; South America; Argentina;

  Citation:

  Alvarez, Jose B., and Mariana Cal. "Soybean Production in Argentina: The Duhau Group." Harvard Business School Case 519-033, December 2018.  View Details

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• Case | HBS Case Collection | December 2018

  Tyson Foods, Inc.

  Jose B. Alvarez, Damien McLoughlin and Matthew Preble

  Citation:

  Alvarez, Jose B., Damien McLoughlin, and Matthew Preble. "Tyson Foods, Inc." Harvard Business School Case 519-003, December 2018.  View Details

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