Article
Organizational Behavior and Human Decision Processes

Policy Bundling to Overcome Loss Aversion: A Method for Improving Legislative Outcomes

By: Katherine L Milkman, Mary Carol Mazza, Lisa L. Shu, Chia-Jung Tsay and Max H. Bazerman

Format:Print
| Pages:10

Keywords

Policy; Government Legislation; Outcome or Result

Citation

Milkman, Katherine L., Mary Carol Mazza, Lisa L. Shu, Chia-Jung Tsay, and Max H. Bazerman. "Policy Bundling to Overcome Loss Aversion: A Method for Improving Legislative Outcomes." Organizational Behavior and Human Decision Processes 117, no. 1 (January 2012): 158–167.

About The Author

Max H. Bazerman

Negotiation, Organizations & Markets

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