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The CW: Launching a Television Network

By: Anita Elberse
  • Format:Print
  • | Language:English
  • | Pages:18
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Abstract

Teaching Note for 507050.

Keywords

Business Ventures; Product Launch; Television Entertainment; Telecommunications Industry

Citation

Elberse, Anita. "The CW: Launching a Television Network." Harvard Business School Teaching Note 511-086, March 2011.

About The Author

Anita Elberse

Marketing
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