Publications
Publications
- January 2011
- HBS Case Collection
BBC America Showreel, Fall 2007
By: John A. Quelch
Abstract
HD-TV ad clips of Fall 2007 television show line up from BBC America.
Keywords
Global Strategy; Television Entertainment; Brands and Branding; Media and Broadcasting Industry; United Kingdom; United States
Citation
Quelch, John A. "BBC America Showreel, Fall 2007." Harvard Business School Video Supplement 511-706, January 2011.