Pricing and Market Making on the Internet

R.  Dolan; Y.  Moon

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Article | Journal of Interactive Marketing | spring 2000

Pricing and Market Making on the Internet

by R. Dolan and Y. Moon

Keywords: Price; Markets; Web; Online Technology;

Format: Print

18 pages

Find at Harvard

Citation:

Dolan, R., and Y. Moon. "Pricing and Market Making on the Internet." Journal of Interactive Marketing 14, no. 2 (spring 2000): 56–73.

About the Authors

Robert J. Dolan

Baker Foundation Professor

Marketing

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Youngme Moon

Donald K. David Professor of Business Administration

General Management

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Catalant's Operating System for the Future of Work

Christopher Stanton, William R. Kerr, James Palano and Kendall Smith

This case touches on the topics of project-based work, agile methodology, and skill and talent management through Catalant's evolution as a company. Catalant’s journey to becoming a software platform and talent marketplace provides context for students to explore new models of work and ways companies are mobilizing talent internal and external to their organization. This case urges students to contemplate how these considerations might shape the critical decisions business leaders will need to make about how to manage their organizations and use their resources to capitalize on their own vision for the future. This case also provides valuable lessons for technology entrepreneurship, introduces students to important gig economy concepts, and asks students to consider the unique challenges facing companies like Catalant that are selling a gig platform as part of their product or service.

Keywords: Entrepreneurship; Technology; Talent and Talent Management; Business Model; Transformation;

Citation:
Stanton, Christopher, William R. Kerr, James Palano, and Kendall Smith. "Catalant's Operating System for the Future of Work." Harvard Business School Case 820-093, February 2020. (Revised August 2020.) View Details

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Pricing and Market Making on the Internet

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