Publications
Publications
- October 2010
- HBS Case Collection
Nettwerk: Digital Marketing in the Music Industry (TN)
By: John A. Deighton and Leora Kornfeld
Abstract
Teaching Note for 510055.
Keywords
Music Entertainment; Internet and the Web; Contracts; Arts; Projects; Venture Capital; Music Industry
Citation
Deighton, John A., and Leora Kornfeld. "Nettwerk: Digital Marketing in the Music Industry (TN)." Harvard Business School Teaching Note 511-056, October 2010.