Publications
Publications
- September 2010 (Revised January 2016)
- HBS Case Collection
Grameen Danone Foods Ltd., a Social Business
By: V. Kasturi Rangan and Katharine Lee
Abstract
Grameen Danone is a joint venture between the Grameen Group (a sister company of Grameen Bank) and Groupe Danone, a $2 billion (revenues) French food company. The company's goal was to provide nutritional yogurt (brand name Shoktidoi) for the nearly 50 million Bangladeshi children using an innovative social business model. The case describes the progress as of 2008 and poses questions regarding how the company might achieve sustainability.
Keywords
Business Model; Social Entrepreneurship; Food; Distribution; Supply Chain Management; Corporate Social Responsibility and Impact; Food and Beverage Industry; Bangladesh; France
Citation
Rangan, V. Kasturi, and Katharine Lee. "Grameen Danone Foods Ltd., a Social Business." Harvard Business School Case 511-025, September 2010. (Revised January 2016.)