Publications
Publications
- August 2010 (Revised September 2010)
- HBS Case Collection
Paradise Travel Advisory Service
By: Paul W. Marshall, Charles Anthony Miller and Collins Pettus Ward
Abstract
New managers in a troubled company are faced with developing and implementing a plan to increase revenue in a travel service business.
Keywords
Business Plan; Entrepreneurship; Borrowing and Debt; Revenue; Problems and Challenges; Travel Industry
Citation
Marshall, Paul W., Charles Anthony Miller, and Collins Pettus Ward. "Paradise Travel Advisory Service." Harvard Business School Case 811-020, August 2010. (Revised September 2010.)